There is no doubt about it: snow days don’t mean what they used to. Lately, I’ve been spending a lot of time shoveling and pushing my snow-blower. I keep forgetting to put on my iPod so instead I have been letting my mind process through endless thoughts about current marketing projects,...

Take some time today to watch this video. In 4 min it sums up completely why your business needs to be creating and running a social media strategy. It’s so vital that you create a presence online where users can have real interaction with your company rather than only using...