UPDATE: Facebook Timeline and Businesses
A little over a month ago I wrote an article (here) explaining the almost-unlimited positive possibilities that could derive from Facebook allowing companies/businesses to use the new ‘Timeline’ format for their public pages. Ad Age recently released a report stating that the Timeline profile will be made available to companies’ pages starting as soon as the end of February. This is huge for what businesses are going to be able to do (fully broken-down in my original article, linked above).
I think this could ultimately do away with the ‘tabs’ that most pages have. The strategy will ultimately lie in how quick you can sell yourself/gauge interest with your cover photo and recent uploads. It’s going to be a wild ride, and I’m very, very pumped for it. Once we have our clients up and running, I’ll be sure to link you all back to them.
Interesting…although I wasn’t initially a fan of the new Timeline on Facebook, I’m starting to look at it as a great advertising tool for businesses now. You really do have a huge header to be used for endless imagery/portfolio, etc.